Selling Solar with Success Stories
Your solar case studies highlight the advantages of doing business with you and offer your prospect the definitive information they need to make a decision about working with your company.
However, it can be difficult to research these stories and tell them in a way that captures the voices of your customers and the true value of your business. Compelling case studies need a case study writer who is a careful planner, expert at client management and interviewing, and skillful with draft development. I can help your company step through this process with ease, from the initial research to the completed draft.
Commercial Case Studies for Building Trust
A solar company needs to communicate reliability and trustworthiness, particularly for something as substantial an investment as a commercial solar installation. You can do this by creating top quality success stories.
Businesses are constantly being sold to via ads and sales calls. A great way to separate yourself from the herd is to connect with the business buyer through a customer’s voice. Ultimately, solar case studies that combine engaging storytelling, relatable customer testimonials, and persuasive hard data about ROI are B2B marketing gold.
My Case Study Writing Services
- Comprehensive information gathering regarding goals, audience, key ideas and format preferences using in house materials, sales and marketing team discussions
- Customer interview questionnaire development and administration to align customer feedback with your marketing strategy and value proposition
- Effective draft revision and approval management with in house editor and the customer
- SEO keyword research and integration
- Creation of an SEO case study that meets your objectives, between 1-4+ pages with optional quick facts, sidebar quotes and bulleted highlights
- Professional formatting and design – provided by my design partner